Ken Borland

What strikes you most when chatting to Cricket South Africa’s CEO Pholetsi Moseki is that this man just loves the game so much and also feels he has a responsibility to it, which explains why he stuck it out through the organisation’s most problematic years.

Moseki first joined CSA in July 2019 as their chief financial officer. By the end of that year, the organisation was in an administrative shambles and Moseki found himself fulfilling various extra roles until he was ultimately appointed acting chief executive in December 2020, succeeding the likes of Jacques Faul and the shortlived Kugandrie Govender.

CSA then made that appointment permanent, on a five-year deal, in March this year, a decision which, by all accounts, is a popular one with the staff and the organisation’s stakeholders.

“I was introduced to cricket in the mid-90s by my cousin and it was huge fun watching the Proteas back then. The beauty of it was being able to watch five days of cricket on SABC and Test cricket is still my favourite format,” Moseki told The Citizen.

“So when I joined CSA as their CFO, I felt I was doing something I love and the first three months were lovely. Then all the chaos started and I thought ‘What have you done?!’

“I don’t know how many times I was deciding whether to stay or go, but by the time I thought I should go, in late 2020, I was the only executive left and I felt a responsibility.

“I was the last man standing, but I was fond of the organisation and the people working there, and I love cricket. So for 18 months it was the sense of responsibility that kept me going.

“It’s not just about head office, there are 1800 people employed in our affiliates around the country. I did not want all of that to collapse so I committed to contributing to the rescue operation.

“It meant sometimes I was having three hours of sleep a day to do it, Graeme Smith had to step up and the staff as well, and I was extremely proud of their efforts.

“There were bullets flying all over, but we kept out heads down. We understood what was at stake. Cricket is not just a hobby, it pays for peoples’ school and medical fees,” Moseki said.

Apart from cricket, the chartered accountant says family are his other great passion.

“I was born and bred in Soweto and I went to school there until Standard 7, when my parents decided, with all the 90s chaos in the townships, to send me to school in the city centre of Johannesburg – St Endas College in Hillbrow.

“The only subject I really liked was accounting, maybe because I had a lovely teacher, young and pretty,” Moseki chuckled. “And then I did my CA through Unisa.

“I am married with a son who is 16 but believes he is in his 20s. They keep me sane and I am very close-knit with my siblings and my Dad is still around too.”

Having begun his working career as a Natal Building Society teller, he says a stint at Deutsche Bank was “when my ambition formed, investment banking was the place to be and it was the most amazing time of my life”.

Since then he has run his own consultancy and advisory businesses, as well as being a CFO at one of Denel’s divisions and, before joining CSA, at Magalies Water, which meant driving to Rustenburg every day.

Our cricket is in the hands of someone who not only knows how to count those all-important beans, but also how to grow and sustain them.

“Our new T20 competition is going to be key to our sustainability going forward. But like any new product, you don’t expect it to make money in the first few years.

“But if, after five to 10 years, we get 5% of the revenue the IPL is making, that would already be more than our current revenue. Our two previous editions cost us hundreds of millions of rand, but now we have a long-term plan with great partners like SuperSport.

“The nature of the cricket calendar means you’re always competing against someone’s T20 league, but we’re backing ourselves. In January people are still in holiday mode, the varsities haven’t opened yet.

“We need to get our fans’ hearts and souls back. We will make it the best we can and back our local market,” Moseki said.

Which is where the new partnership with Roc Nation comes in. The entertainment and events brand are experts at reaching urban youth and there is going to be a real focus on improving spectator experience and using digital to drive CSA’s vision for the game.

“New technology is absolutely important and digital is so crucial – the IPL has just sold their digital rights for $4 million per match, more than the TV rights. We don’t want to get left behind.

“We’re going to go big on our app, there are a lot of amazing things planned for that, linked to the sort of amazing stadium experiences you have in the U.S.

“It’s all about connectivity and over there you can order food on your app inside the stadium, book specific seats; the digital experience of the game is key.

“Over the next few years, there are going to be a lot of changes in South African cricket, and technology will be front and centre of that, to improve the stadium experience,” Moseki said.

But as Moseki beavers away in his Melrose Estate office, he knows that CSA’s most important property is the game. The cricket must come first.

“For the last two years we have not been focused on cricket but on everything else. It’s actually amazing that our Proteas teams and our staff and members are doing so well.

“But our attention needs to go back to cricket, developing more players, improving our relationships with our stakeholders and improving the stadium experience.

“We want to make sure we are the partner of choice and the employer of choice, and that our fans and the media want to come to our events,” Moseki stated.

South Africa’s women’s cricket team head into their first Test match in eight years – and just their 13th overall – in Taunton on Monday when they tackle the side with the widest experience of the format: England.

Monday’s historic encounter will be England’s third Test in just over a year and they have played 97 in all. Most of their team were involved in an Ashes Test against Australia in January.

The Proteas’ preparations for what is really a daunting step into the unknown have been rocked by the unavailability due to injury of leading fast bowler Shabnim Ismail (calf strain) and all-rounder Chloe Tryon (hip). The in-form Ayabonga Khaka will also not be playing because she declared herself unavailable for Test cricket before the start of the tour.

“We would love to have had those three seniors, with their experience and skillsets, but it’s not a big setback,” captain Sune Luus said on Sunday.

“We still have a very good team, the youngsters have shown they can step up in the recent series we’ve played and I have full confidence in them. The team is the future of South African cricket.

“It’s our first Test in eight years and we’re just going to enjoy it as much as we can. We’re picking up the red Dukes ball for the first time and we’re delighted to have the opportunity.

“Test cricket hasn’t always been the biggest thing for women’s cricket, but hopefully we can play more of them in the future,” Luus said.

Playing successful Test cricket will require a range of skills from a Proteas team that are very inexperienced in the long-form game.

“It’s all new for us in Test matches and we’re very excited,” Luus said. “We do not really know what Test cricket is about and how it goes, but it will be a good challenge for our skills.

“You need to concentrate for long periods and you’ve got to be on top of your game. We’ve worked on our game-plans and what is required at certain times.

“It’s going to be a work in progress, we’ll take it session-by-session, we’ll be learning all the time. It’s going to be a great introduction and opportunity.

“It’s a real honour to wear our Test caps for the first time. There are going to be a lot of Test debuts and it’s going to be a special day for us,” Luus said.

• Play starts at 12pm SA time

Six IPL teams are in the shake-up for ownership of the six franchises that will play in Cricket South Africa’s new T20 tournament early next year, CSA chief executive Pholetsi Moseki has confirmed.

The proposed tournament, which is co-owned by CSA, SuperSport and former IPL chief operating officer Sundar Raman, is eager to target the lucrative Indian market.

“There are big things planned for our T20 league and six IPL teams have submitted bids to invest in a franchise, as well as other Indian investors and teams from the Pakistan Super League,” Moseki told Saturday Citizen.

“The global interest has exploded and we’ve had almost 30 Expressions of Interest received. An independent service provider, which is one of the big four global audit firms, will do an evaluation of all the bids.

“This T20 league is quite key to our sustainability going forward and we have a long-term plan along with our partner SuperSport,” Moseki said.

While the unveiling of who the successful bidders are could still take a little while, CSA are expected to announce the appointments of new executive staff like the director of cricket, chief financial officer and chief commercial officer, in the next week or so.

The new T20 competition is scheduled to start on January 12, and CSA are so determined to ensure their Proteas stars are there from the start that they have requested the postponement of the ODI leg of their tour to Australia.

“In terms of the FTP and big tours involving Australia and England, we’ve had to manage some challenges,” Moseki said. “But we’ve cleared our January schedule from 2024 on and want to make the best we can of this tournament.

“When we started our planning in November last year, most of our first meeting was about the scheduling. We considered November and December, and February as well, but January is best.

“There are exams in November and it can’t be December because that would be terrible for our international commitments. It is just the nature of the calendar that you are always competing against someone. Just not the IPL because no-one can compete against them.

“We knew there was talk about the Emirates T20 targeting that January window as well, but we back ourselves. In January, South Africans are still in holiday mode, the varsities haven’t opened yet,” Moseki pointed out.

Proteas coach Mark Boucher would love his batsmen to go out and show more intent in T20 cricket, but he knows they first of all need to be equipped to do so and he said on Tuesday that captain Temba Bavuma will be one of the players he will be working hard with ahead of the World Cup in October.

Bavuma’s series strike-rate of just 103.38 came under the spotlight when South Africa wasted a 2-0 lead in their T20 series in India, but Boucher on Tuesday backed his captain in unequivocal fashion, highlighting that many of his problems were due to the outstanding performances of Bhuvneshwar Kumar, the player of the series, up front with the new ball.

“Temba struggled, there’s no doubt about it, so as coaches we have to sit down and ask why? It was one bowler that he struggled against – Bhuvneshwar. Most guys did against him, he’s a fantastic bowler in those conditions and when the ball swings a lot then he is very dangerous. And the new ball was going up-and-down a lot,” Boucher said.

“We will look at giving him more options, but it’s quite difficult to change up during a series while you’re travelling and playing. Temba had also not played much cricket before the series.

“Against other bowlers, his strike-rate was fine, there were no issues. He wants to score quicker and his stats outside the powerplay are very good. He gets boundaries in different ways than say a Rassie van der Dussen or an Aiden Markram.

“There is space for a guy who can stabilise the innings and we see him in that mould. Temba loves a challenge, look how he has come through in Test cricket. He’s a tough cricketer and captain and we certainly do need him. I’ll be working extra hard with him and the bowling machine,” Boucher said.

The coach was also frank about the batsmen needing to embrace a new, more adventurous way of playing that he is trying to institute.

“You need the technical know-how to be able to play the shots, but your mindset also needs to be open to raising your strike-rate,” Boucher said. “By doing that you get your confidence up.

“In terms of mindset, you need to really trust the plan. And it’s not just about playing maverick cricket, we need to be smart too. It’s a new way and we don’t want to just go back to our default of a year or so ago.

“The batsmen need to commit to the new philosophy and not have doubts. You’re not going to win the World Cup if you don’t have the right mindset and the way India and England play is the way forward.

“Some batsmen are not used to taking a risk inside their first six balls, and especially in the third game we saw that, there was not enough intent. We didn’t pull the trigger to put the bowlers under pressure,” Boucher said.