Ken Borland

Sharks CEO John Smit is hoping to regularly hear the applause of 30 000 people at Kings Park this year as his team mount a strong SuperRugby challenge, but he’s hoping too that other South African franchises are also pushing hard for the title because that will be the greatest benefit to the Springboks’ World Cup campaign.

Smit told The Citizen that there are enormous benefits to be gained from SuperRugby for the Springboks, remembering how crucial the tournament was in 2007 when he led South Africa to the World Cup crown in Paris. Earlier that year, the Bulls and Sharks had competed in the SuperRugby final, with the Bulls snatching a dramatic Bryan Habana-inspired one-point victory.

“The big thing in 2007 was that the Bulls and Sharks had such successful campaigns and so we were very well prepared for the World Cup. If you’ve got a SuperRugby title-chase to focus on, then the World Cup doesn’t become a distraction and SuperRugby was the best platform and preparation for our win in France.

“I hope it’s the same case this year and we have two or three teams right up there because you’re playing against the guys you have to beat at the World Cup. The players should go out intending to win SuperRugby this year and your best-performing players should be the Springboks. That’s what happened in 2007, we had the guys to win the World Cup and they were confident and well-prepared from SuperRugby,” Smit said.

The former Springbok captain is also hoping that Sharks rugby emerges from an unhappy 2013 in which crowd numbers dropped dramatically at King’s Park in response to an unpopular non-possession based game plan employed by Jake White.

“We’re still 14% behind on our season ticket sales but I’d like to see more than 30 000 people at King’s Park on Saturday for our opening game against the Cheetahs. Time will tell, it’s a big challenge, but we’ve been working hard on our marketing, getting the fans closer to the players, having open days and more interaction, whereas they were removed before.

“We had a good squad last year and we could have won the competition, but the environment possibly wasn’t good enough. This year we have an even better squad and a better environment,” Smit said.

The “better environment” is mostly due to Smit letting go of White in what must have been a tough decision for South Africa’s longest-serving Test captain to make; fortunately he has found a top-class replacement in Gary Gold, a former Springbok assistant coach.

“It’s been a pretty seamless transition and Gary has put in place such instrumental plans. He, Brendan Venter and defence coach Michael Horak were all at London Irish together and Gary has fitted in as if he’s been here the whole time.

“So there’s nothing too new happening with the team, Gary understood the vision and his arrival has certainly been a positive,” Smit said.

In terms of the Sharks’ SuperRugby rivals, Smit expects a fierce derby against the Cheetahs this weekend, even though their small pool of players means they will find it hard to maintain a challenge throughout the competition, while the Stormers have a history of success behind them.

But Smit is most concerned by the Bulls, who he says have been able to gather a powerful squad together in Pretoria.

“The Bulls are going to pose a far bigger challenge this year. In the last two or three years, they’ve come a long way, quietly going about their business, and they’ve made some key signings, especially those three Free Staters who will have a massive impact in the pack.

“Pierre Spies is back off the bench and, in the meantime, Victor Matfield will captain the side. Not too many squads have that sort of depth of leadership,” Smit said.

The Springboks versus All Blacks rugby Test at Ellis Park last weekend counted as one of the greatest sports events I have been to and I felt immensely proud not just because our national rugby team won, but also because of the way they played and the way they carried themselves after the long-awaited triumph over their greatest rivals.

Even if one is not impressed by the way New Zealand and South Africa are steering rugby in a bright new direction of high-tempo play, the wonderful spirit shown between the two teams and the obviously high respect they hold each other in, must gladden the heart of all who love sport for the character-building effects it can have.

The wonderful gesture made by the All Blacks in Wellington when Richie McCaw handed over gifts to Bryan Habana and Jean de Villiers for playing their 100^th Tests will live long in the memory. The fact that nothing of that sort happened in Australia probably says more about the special relationship between the Springboks and All Blacks rather than any deficiencies on the Wallabies’ part.

But if the Springboks are going to win over even more hearts and minds – it is clear that still not everyone in South Africa believes they represent them – then perhaps they should take a leaf out of the book of their cricket counterparts who launched their ProteaFire campaign this week to some fanfare.

A huge part of the Proteas’ success in recent years has been due to the calibre of people in the team – the likes of Graeme Smith, Hashim Amla, AB de Villiers, Faf du Plessis, JP Duminy, Dale Steyn, Ryan McLaren, Morne Morkel and Vernon Philander are all fantastic human beings – and the Springboks also have some fantastic leaders of men in their ranks, Jean de Villiers, Victor Matfield, Tendai Mtawarira, Adriaan Strauss, Duane Vermeulen, Francois Louw, Bryan Habana and JP Pietersen springing readily to mind.

Rugby will be facing their own World Cup challenge next year, but they will also be tested off the field with sponsors cutting back and transformation issues still bedevilling them.

Whether ProteaFire will help the cricketers finally win their World Cup remains to be seen but what is certain is that most of the population will be firmly behind them.

ProteaFire emphasises the importance of putting the team ahead of the individual and the concept of Ubuntu is a key part of Graeme Smith’s vision that started in 2007. Cricket is often, because of its tradition of statistics, a very individual game and one would have thought rugby, perhaps the greatest of team sports, would have been quicker to implement this sort of mission statement of what playing for the national side really means.

For the cricketers, their diversity will be their strength and rugby probably isn’t quite there yet.

Another important aspect of ProteaFire is that it is almost a contract the national team have signed with their supporters in terms of what is expected of them, on and off the field. As Hashim Amla pointed out, this does not mean treating players like babies.

“On the field, emotions can run high and nobody’s perfect. It’s not about having 15 saints, everybody’s different and it’s about getting the strengths of all 15 players together and dealing with any fallouts,” Amla said.

One cannot help but come to the conclusion that the current turmoil wreaking havoc in English cricket is born out of their failure to deal properly with issues of team culture and identity.

Kevin Pietersen can be a brat, but there have been difficult cricketers before who have been allowed to enjoy the middle of the spotlight while still contributing to the team success.

Last Saturday night at Ellis Park and Thursday night in the SuperSport studios were two proud evenings because it showed South African sports teams are getting it right.