Ken Borland

One of the positive aspects of forcing South African franchises to compete in both the United Rugby Championship and the Currie Cup at the same time has been the way it has opened up an avenue to the professional game for those late developers who would previously have been stuck in club rugby and whose talent would ultimately have gone to waste.

It has also meant Griquas and the Pumas are now way more competitive in the Currie Cup, both being strong contenders for the semi-finals.

Surely no-one would disagree that the broader and more far-reaching the South African pipeline is, the better it will ultimately be for the Springboks. When one considers the roads players like Makazole Mapimpi and Marco van Staden took to the national team, one does wonder just how much great talent is still going to waste. Are they just the absolute flukes who made it through to the big time?

Drawing players from club rugby is something the Bulls have managed quite successfully, given how they go into the final weekend of Currie Cup round-robin play on the top of the log, while also competing in a URC semi-final in Dublin on Friday night.

But, as praiseworthy as their efforts have been, that should not detract from the fact that next season, when all four URC franchises have an extra European competition to contend with, the situation is going to become even harder to manage.

Both the Bulls director of rugby, Jake White, and Sharks head coach Sean Everitt have called for SA Rugby to release the franchises from their player caps. At present, South Africa’s top four teams can only contract 50 players and cannot spend more than R60 million on contracts.

While the intention – preventing unions from stockpiling talent as they did in the past and forcing them to draw from the amateur ranks – is noble, 50 players is simply not enough if you have three concurrent competitions to look after.

While a R60 million salary cap already puts South Africa at a disadvantage in Europe because it translates to just £3-million – compared to the £4.2m Scottish clubs can spend, £5m for Wales and England, £6.6m for Ireland and £10m for France – it is the numbers game that needs attention most urgently.

When a team travels, they usually take between 26 and 28 players with them – the match-day 23 plus cover in specialist positions like hooker, prop and scrumhalf. That leaves just about enough contracted players for a Currie Cup match on the same weekend. Unless, of course, as the Sharks experienced last weekend and the Bulls are dealing with on Saturday, you also have injuries, which are pretty much inevitable during a rugby season.

Then there are also call-ups from national teams like the Springboks and the SA U20s …

Now that SA Rugby have secured five lucrative seats at the European table, the last thing one wants is for the South African teams to be mediocre. The Currie Cup is also far too historic and valuable a brand to be allowed to become not much more than a club competition.

Just increasing the number of players a union can offer some sort of contract to will give the struggling coaches some breathing space. When the cap was originally introduced, South Africa was still in Super Rugby and the Currie Cup generally only really got going once that competition was over.

So there was no need for such massive squad numbers and the development of fringe players suffered as a result.

That is no longer the case and it is time to ease this particular burden on the unions.

Cricket South Africa’s announcement on Thursday of a partnership with global events company Roc Nation is indicative of a newly-prioritised effort to restore their relationship with their fans and ensure better engagement and experiences for them, while hopefully attracting new converts to the game.

Given Roc Nation’s understanding of creating great experiences for fans, and their already-in-place connection with South African sports fans (especially the crucial Black market) through their management deals with national captains Temba Bavuma and rugby star Siya Kolisi, they are the ideal consultants for CSA as they not only look to restore their public image but also ensure the game grows in the post-Covid world.

Roc Nation are the entertainment strategists for the NFL in the United States, tasked with enhancing the league’s live experience for fans, including the SuperBowl, which is second only to the Uefa Champions League final as the most-watched annual club sporting event worldwide. Roc Nation are also lead players in augmenting the social justice efforts of the NFL through the Inspire Change initiative, which will come in handy when CSA have to negotiate movements like Black Lives Matter.

CSA’s new management, both in terms of the board and the executive, have been frank about how they need to restore trust after the divisive battles of recent times.

As CEO Pholetsi Moseki said: “One of our big tasks is to rebuild confidence and the faith of the fans. It’s about how we enhance the brand and bridge the divide, the lack of trust, between us and our stakeholders, especially the fans.

“If we’re honest, we were struggling to attract fans back even before Covid. This partnership is about how we re-connect with our fans and get new ones.

“We are the custodians of the game, but we are also in the entertainment business and Roc Nation are the absolute best partner we can have for that. Fan experience is key whatever the sport.“

Given the dreadful mess they inherited, it is likely the new CSA executives will not err in thinking the sport is about them, because that drove the game on to the rockiest of reefs. Roc Nation are ideally placed to help restore the damage.

WorldRugby this week confirmed the hosts of their World Cup tournaments for men and women through to 2033 and proved again that, as the governing body for the sport, they are mainly concerned with making as much money as possible and not necessarily the good of the game or sporting principles like fairness and equity.

Of the nine men’s World Cup tournaments held, six have been won by New Zealand and South Africa, and yet they are the countries most unlikely to ever host rugby’s showpiece tournament again, purely for economic reasons.

New Zealand’s small population and time zone issues mean the 2011 tournament they won is likely to be the last one they ever host, while South Africa are mainly prejudiced by their weak economy. Although the exchange rate does make hosting the tournament cheaper, WorldRugby still demand a guarantee of about R2 billion from whoever stages a World Cup.

That sort of money can only really be stumped up by northern hemisphere nations and Australia.

But having put on some of the greatest sporting events ever held – Madiba’s 1995 Rugby World Cup at the dawn of democracy, the 2003 Cricket World Cup and the 2010 Football World Cup – there is no denying South African rugby fans feel tremendously hurt at being snubbed by WorldRugby.

That hurt is only made greater by the skullduggery that saw France snatching the hosting rights for next year’s World Cup, after WorldRugby’s own evaluation committee had recommended South Africa.

But when it came to the WorldRugby council voting on the issue, the powerful European bloc backed France. The worse betrayal of all came from Rugby Africa, the continental body which has its offices in Cape Town, paid for by SA Rugby, and who also voted for France.

Much like in African football, there is a growing sense of north African teams seizing power and aligning themselves with the old colonial power of France.

In a decision WorldRugby chairman Bill Beaumont, the former England captain, said would “accelerate the growth and impact of rugby globally”, Australia were awarded the 2027 World Cup and the USA the 2031 edition. The next three Women’s World Cups (2025, 2029 & 2033) will be hosted by England, Australia and the USA.

Apart from an obvious trend towards favouring the Anglosphere, the USA are hardly a rugby power. Their women may be ranked seventh in the world, but the men’s game is still taking baby steps.

Major League Rugby has been on the go in America since 2017 and the sport is growing in the world’s biggest commercial market. But the USA would be the weakest team to ever host the World Cup and they still only attract around 20 000 people to their home matches.

Sevens rugby is their most popular format, with nine million TV viewers for the Rugby World Cup Sevens in San Francisco in 2018.

One can argue giving Australia a World Cup is also helping the development of the game because Rugby Union is perpetually fighting a battle for prominence in a country that prefers Aussie Rules and Rugby League. Especially with the Wallabies slowly drifting away from rock-bottom and their union admitting that hosting the World Cup will basically save them from going bankrupt.

Having been kind enough to help Australia out of their financial hole, one hopes WorldRugby will show the same generosity and offer the same opportunities to New Zealand and South Africa, historically the most important rugby nations.

But it will be at least 40 years between World Cups for South Africa, and New Zealand are lagging in the sporting arms race when it comes to the capacity of their stadiums, the size of their population and technological advancement.

Oh, and don’t forget that both these great nations cannot pour enough of that all-important cash into WorldRugby’s greedy coffers.

The Bulls are still in search of the perfect game as they enter the business end of the United Rugby Championship, with coach Jake White saying how they complete the last three weeks of round-robin action will define their campaign.

While their opponents on Saturday at Loftus Versfeld, Benetton Treviso, are almost 100% likely to miss out on the playoffs according to the StatMaster possibilities released by the URC on Friday, the importance of the game for the Bulls is shown by the prediction that, if they win, they will be 95% certain of a place in the top eight, while defeat will see their odds plummet from 83% currently to just 60%.

And with a match against the third-placed Glasgow Warriors and then a visit to Ospreys to follow, the Bulls probably can’t afford to let a win slip on Saturday.

“It’s tough for everybody at the back end of the competition,” White said, “in the next three weeks the whole competition can turn on its head. It’s three big games for everyone and then hopefully three more to win the tournament.

“So we are taking nothing for granted, there is still a lot of rugby to be played. You want to be playing your best rugby at the back end of the competition, that’s the way you want to progress, not play your best rugby in the beginning and not make the playoffs.

“We are not where we want to be yet, but against Benetton I want to see continued improvement.

“If we do that then we still control our own destiny in terms of where we end up. We’ve been playing well and we want to build on that,” White said.

The Bulls do not quite have a 100% bill of good health for the game, with powerful inside centre Harold Vorster having tested positive for Covid, but moving to 12 should be water off a duck’s back for Cornal Hendricks, given how he flourished in the position when White moved him there in 2020.

Apart from his attacking prowess, the former Springbok wing is quite happy to get stuck in in defence, never leaving the field with lilywhite shorts.

“Cornal has shown he is very capable of playing inside centre, he was the talk of the town there when Harold arrived at Loftus,” White pointed out. “He can be direct, he’s big and strong.

“The combination with Chris Smith at flyhalf has had lots of game-time and done well. Cornal brings different strengths to Harold and that might be the style we want to play … ”

Although there is a chance of rain on Saturday, it is not going to be the sort of tropical storms that batter Kings Park and White expects altitude to be a worry for the Italians, whatever the weather.

“I’ve heard the weather won’t be that great, but it’s not as if there’s going to be hail or blistering winds. It’s still at high altitude at 2pm, and that will be different to what Benetton are used to.

“We want to play quickly and use the altitude as an advantage, get our tempo and attack going. When we get the ball we want to hang on to it and show our confidence,” White said.

Bulls – Kurt-Lee Arendse,Canan Moodie,Lionel Mapoe,Cornal Hendricks,Madosh Tambwe,Chris Smith,Embrose Papier,Elrigh Louw,Cyle Brink,Marcell Coetzee (CAPT),Ruan Nortje,Walt Steenkamp,Mornay Smith,Johan Grobbelaar,Gerhard Steenekamp. IMPACT:Jan-Hendrik Wessels,Simphiwe Matanzima,Dylan Smith,Janko Swanepoel,Arno Botha,Zak Burger,Morne Steyn,Stedman Gans.