Ken Borland

DURBAN, KwaZulu-Natal – In this economically-depressed time when sponsors are not exactly queuing up to get involved in sport, Vodacom’s partnership with golf has provided a great example of how a holistic approach can benefit not just the competitors but also whole communities.

Vodacom’s Origins of Golf Series is the longest-running pro-am series of events in the Sunshine Tour’s stable and the 17^th edition comes to Mount Edgecombe Country Club Estate this week for the third leg. Covid and civil unrest has made for a tough time in KwaZulu-Natal of late, but the sense of joy at being able to play golf and network with fellow human beings from all walks of life was palpable during the 36-hole Pro-Am that ended on Wednesday.

For Vodacom KZN Managing Executive Chris Lazarus just arriving at the golf course made him extremely happy.

“When I drove in, just to see all the flags and banners was great and something we haven’t seen around here for such a long time. It gives you the sense that the world is returning to some sort of normality. We believe in investing in what people what and not necessarily what Vodacom wants. It’s been really good for people to be able to let their hair down a bit..

“The name ‘Origins’ is indicative of where things start and we want to be feeding into career-building. As a company, Vodacom want to be hosting events from the grassroots up. We want to help all our customers, to get that feeling of community going. So we are focused on development, helping the youngsters out there all the way up to our present pros,” Lazarus said.

While the Vodacom Origins of Golf Series has helped launch many stellar professional careers – the likes of Thomas Aiken, Hennie Otto, Jean Hugo, George Coetzee, Darren Fichardt and Jaco Ahlers are all past winners – there are many people associated with the golf industry who are facing enormous difficulty at the moment.

“We want to go from just sponsoring a game to being good for society, similar to Vodacom’s involvement in other sports like rugby and soccer. We are not just ticking the box of hosting an event for a few days, we are also uplifting caddies, women’s golf and underprivileged kids, and we want to make a contribution that changes lives and society.

“Traversing all walks of life is very important for Vodacom and so we worry about our caddies, gender inclusivity and our under-developed communities. Of course there is a legacy involved in a tournament that started in 2004 and many of the golfers have built careers for themselves with our help,” Lazarus said.

Vodacom will be donating money to the rebuilding programme in KZN and, along with Spar, held a trolley dash on Wednesday afternoon for the benefit of Anthony Michael’s caddie, who won the lucky draw.

Thomas Abt, the Commissioner of the Sunshine Tour, said the Vodacom partnership was a great example of a relationship that really works.

“The Vodacom Origins of Golf is the longest-running pro-am series on tour and the series has worked for so long because it is the right blend of networking and brand awareness that Vodacom are looking for. Vodacom are a very dynamic company and so is the Sunshine Tour. That’s why the synergy has worked so well for such a long period. Long may it continue,” Abt said.

Being one of the largest specimens of humanity in Pretoria, Trevor Nyakane is not exactly hard to spot. But I was nevertheless very excited to see him at Loftus Versfeld the other day, mostly because of what he was doing.

It’s not exactly been a glorious week to be South African with disgraceful xenophobic attacks adding to the regular shame brought on the nation by corrupt leaders and authorities, and Eskom. But on the sporting front, Cricket South Africa (CSA) are facing humiliation as the threads start to come apart about what really happened in yet another World Cup disaster.

Mike Horn, the world-renowned adventurer, who became the first person to circumnavigate the equator under his own steam in 2000, and motivational coach, has no reason to lie about what happened in the changeroom ahead of the semi-final against New Zealand and his allegations of interference in selection have merely confirmed what just about everyone believes happened.

Remember, not one of the players has stood up and supported the “official” version provided by CSA and their staff, and neither has the Players’ Association.

The only possible reason for CSA to lie so blatantly about interference in selection is that they are ashamed of their own transformation model, because all right-minded people surely support the broader objectives of the policy?

And CSA are right to feel ashamed because they have shown little desire for ensuring that the goals of transformation are met, rather than merely fulfilling a quota and jumping into action when some heat is applied to them by politicians wanting a quick-fix rather than actually making the effort required to change our society.

Their utter disregard for the spirit of transformation was shown by Aaron Phangiso not getting a single game at the World Cup, a damning indictment of how shallow the whole #ProteaFire campaign was. If South Africa really were strong contenders to win the tournament, as their leadership constantly assured everyone, then it had to be utter nonsense that playing Phangiso against Ireland and/or the UAE would jeopardise their log position.

Half of the games the Proteas played in the World Cup were with only three players of colour, so why, if three was fine for the quarterfinal against Sri Lanka and the matches against West Indies, Ireland and Pakistan, did there need to be an intervention on the eve of the semi-final? Why didn’t the same interferer intervene for Phangiso?

The CSA board have shown before that they are as self-serving as any odium of politicians and there are members of that untrustworthy body who have previously severely undermined the Proteas and the players with cheap points-scoring efforts designed to further their own ambitions rather than the good of South African cricket.

With Horn having pulled the first thread out, the truth will eventually come out and then instead of having #ProteaFire, CSA will have been exposed as just one big #ProteaLiar.

But the CSA board are ruthless bullies and whoever breaks ranks can expect their privileged position in South African cricket to come to a quick end. Chief Executive Haroon Lorgat is the man sitting with the most egg on his face at the moment, but as an employee of the board, he will certainly lose his job if he reveals the truth.

It’s little wonder then that someone like Fanie de Villiers, whose out-of-touch views of South African cricket have led to him being persona non grata with the team, is sadly able to entice one of our brightest talents, Hardus Viljoen, into emigrating to New Zealand.

The basic truth, as it always has been, is that until Cricket South Africa have a board whose priority is the good of the game in this country and not their own ambitions and fiefdoms, real transformation will not be achieved.