Ken Borland

by Mike Green

There will be more rubbish spoken about this than there will be at a conspiracy theorists’ convention. But in the end, neither of the protagonists in the great golf culture war can with any certainty at all claim to be the winners with this great ‘merger’.

The PGA Tour and their ‘strategic partners’, the DP World Tour, have climbed into bed with the Saudi Arabian Public Investment Fund. The PIF was the monetary force behind LIV Golf, so, naturally, all the headlines are that the PGA Tour and LIV Golf are ‘merging’. In truth, there appears to be much still to be worked out. So it’s not entirely clear what the merger entails.

Reading and re-reading the press releases, and watching the ‘interview’ video of Keith Pelley of the DP World Tour (it was patently and painfully staged), and the MSNBC interview of the PGA Tour’s Jay Monahan and PIF’s Yasir Al-Rumayyan, there is not a single word about the continued existence of LIV in any shape at all after its 2023 season.

To quote Eamon Lynch (I realise that doing so might not sit well with some people, but so be it): “If this were a genuine victory for LIV’s concept, the announcement would have featured Greg Norman, the league’s chief executive and propagandist. Instead, he was not mentioned. Still, not the first man disappeared after his utility for the Saudis concluded.”

Of course, Norman’s is not the only ‘big’ name conspicuous by its absence from the announcement. If ever anyone went out on a limb (forgive the expression in this Saudi-soaked context) for his cause, it was Rory McIlroy. Quite what this sudden rapprochement has done to him can only be imagined. And as the cosying up between Monahan and Al-Rumayyan appears to have been about seven weeks in the making, perhaps it is no surprise that McIlroy slow-marched his way through two turgid performances in the Masters and the PGA Championship. And withdrew from an ‘elevated’ PGA Tour event, the virtues of which he himself had so evangelically extolled. His career might have looked very different had he not taken on himself the leadership role – or was it forced on him? – in the battle against the godless LIV. Someone owes him something that will be, at very least, an apology.

How will all of this kissing and making up change the face of golf? It would appear that the long-ballyhooed ‘global schedule’ might, at last, make an appearance, at least in rudimentary form, from 2024.

In that global schedule, it seems probable that there will be a nod to LIV’s alleged ‘selling point’, the team concept. If it takes place in a small window – say from September to December – Ernie Els will feel vindicated for his suggestion for accommodating Norman’s fantasies (I believe he might have used the term ‘hit and giggle’) in the ‘silly season’ before the end of the year.

It also seems probable that several of the DP World Tour’s events will enjoy some sort of elevated status, both in terms of prize-money and in having the week to themselves, or at least unchallenged by a PGA Tour event of remotely similar status.

Lost between those broad brushstrokes is the position of a circuit like the Sunshine Tour. There is hard work to be done to make the co-sanctioned tournaments it has with the DP World Tour retain a status that justifies the interests of the newly-born behemoth. Perhaps the PIF people will pour some of their money into a tournament like the South African Open to help it retain its status as one of the prestigious titles around the world. Perhaps the lure of increased visibility on a global stage will entice local commercial support too – and not just for the flagship of the local schedule.

As for the players that have been caught in the crossfire, the only winners seem to be those who kept their powder relatively dry. Brooks Koepka, for example, will emerge from this with his reputation and ability to compete at the highest level (that’s neither LIV nor the PGA Tour, if you were wondering) intact. Koepka has never been much of a stoker of animosities – other than with Bryson DeChambeau, and wasn’t that fun? He stayed true to himself and his belief that the LIV jump was of personal benefit to him on a number of levels, and he didn’t waste his energy on the pettiness that characterised much of the conversation about the great divide. There are one or two others like him, but they haven’t shown much yet. Much golf, that is.

The most vocal of the anti-establishment critics have been players who were already in the process of riding off into the sunset. Many of them will stay on the edges in the new dispensation, and probably remain outside consideration for Ryder Cup captaincies, for instance. Their golfing relevance is in any case tending towards the PGA Tour Champions, or the Legends Tour, now.

To their credit, the South Africans playing in LIV this season have remained admirably uncommunicative about their situations. But it will be good to see them able to participate in the mainstream again. All of them have international success in their futures, and now, perhaps, that can be achieved without the wretched dogfight that was the golf landscape over the last two years.

With details conspicuously absent from what we know so far, it’s premature to celebrate anything just yet. But it does seem sure that LIV Golf as we have come to know it is winding down.

First published on the SA Tour Golf website – https://satourgolf.co.za/2023/06/06/comment-who-wins-and-who-loses-in-great-merger/

Eduard Coetzee admits that, during his playing days, he moved to France for nine years because he did not believe, as a White player, that he had a future in South African rugby. Now, as CEO of the Sharks, he is spearheading one of the most ambitious and successful beacons of transformation and inclusive culture in the game.

The former Sharks and SA A prop left Durban in 2005 and played for Bayonnais and Biarritz, before returning to Durban in 2012 and working in the financial sector. He was appointed as the Sharks’ commercial and marketing manager in 2014, chief operations officer in 2015 and became CEO in July 2019.

Coetzee’s business savvy – he has a doctorate in Inclusive Business Model Innovation – and vision certainly played a part in one of the biggest investments ever in South African sport when the MVM consortium became private equity partners of the Sharks.

But the Sharks don’t just have plenty of financial capital; there is also the sense that they have tremendous moral capital in the bank because of the nation-building project that is going so well at Kings Park.

“When we discussed transformation back in the day, all the heads – Black and White – used to drop in the team room,” Coetzee recalls. “It was seen as a punitive thing.

“Whites would feel they had no future in the game and agents played a big hand in that. I was in France for nine years because I believed I had no future here.

“But transformation, in terms of gender, race and mindsets, is a business priority. A lot has changed and ‘I See Colour’ is the cornerstone of our culture. I’m White, you’re Black and that’s cool. We can’t act as if colour doesn’t exist.

“It’s not about apologising for who I am but about being sympathetic to other people. And I had an upbringing that paralleled Steve Hofmeyr’s – Affies, Tuks, the Bulls,” Coetzee points out.

The 42-year-old knows, of course, that on-field success is what the Sharks will ultimately be measured on, however, and even there, ambitions are high.

“We have ambitions of being global competitors. We want to win the Heineken Champions Cup. Previously we were just trying to survive as South African franchises, we would build players up and then lose them.

“But we weren’t an unsuccessful franchise, we were happy enough. But MVM have brought an attitude of we want to try to be the best. They are thinking big.

“We want to invest in people and uplift the community. It’s not about turfing out our history but amplifying it and the global reach of what they believe is an undervalued team,” Coetzee says.

One of the notable gifts of the married father of three sons is the ability to see the potential in others.

“There are guys here who really come from nothing and when you discuss their previous life with them, you realise what that actually means.

“And then you throw them into a situation with lots of money and pressure and no support. That’s where our life coaching and educational development programmes come in.

“I’m still studying and I tell the players that if I have time to do it, then so do you. We have created a structure that gives them enough time to study, with the help of tutors.

“If they do want to go into business, we help them with seed capital through our business development office and our investors draw people of influence into the Sharks environment,” Coetzee points out.

Next time you’re in Durban, pop into the coffee shop at Kings Park, which is run by players, or the local chicken shop which the Sharks have invested in and which has 10 franchises in KZN and five others in Gauteng and the Western Cape.

It is all part of the Sharks’ policy of treating their players unbelievably well … and thereby getting the best out of them on the field and hopefully keeping them in Durban.

For most observers, the Sharks rugby squad would seem to already have a special team environment going, representing the demographics of the country and, at the same time, leading the pack in terms of performance on the field and in the boardroom. But Springbok captain Siya Kolisi is confident that their culture is still budding, the best is yet to come.

Kolisi joined the Sharks a year ago amidst much fanfare and, even if his international commitments have meant he has not played as many matches for them as he would have liked, he has clearly settled in well and is contributing in a big way.

As the man who has driven so much of the highly-successful new Springbok team culture, Kolisi is ideally placed to comment on how the Sharks are building a new environment as well.

“Every sporting culture has a past that you have to take into account,” Kolisi said at Kings Park during a media weekend. “We’re still working towards something brilliant here.

“You have to acknowledge the past, you can’t change it but you need to learn from it. You need to have the conversations and understand what gets people going.

“Like with Eben Etzebeth, who was my first White friend. I love him as a person and we love each other’s families. So we have braais together but on some days we’ll go to the Chesa Nyama.

“It’s about being comfortable in your environment, but sometimes what is important to one person is not so much to the other. It doesn’t mean you can’t stand up for what you believe in,” Kolisi said.

Kolisi’s Springbok team-mate Lukhanyo Am is the Sharks captain and, as one of the most likeable and talented players around, he has had a key role in growing a successful culture at Kings Park.

“When you’re driving a culture, having a good environment off the field is nice too. We want to maintain high standards on and off the field.

“We try to keep the environment pure, not just me but everyone. Fortunately we have managed to get it right and keep the standards high,” Am said.

And then six months ago came the dreadful civil unrest in Durban that had the areas around Kings Park cowering behind barbed wire, using civilian patrols to protect themselves against the waves of looting and destruction. It was surely the greatest test of the Sharks’ culture.

“Last year was worse than the craziest scene you’d see in a movie,” Sharks CEO Eduard Coetzee said of the rioting. “It was such a test of our culture and we stood together.

“We’re trying to grow an inclusive culture here, both in terms of lifestyle and our community, and we’ve managed to grow in uncomfortable spaces, like Black Lives Matter.

“There’s not going to be any conflict if you talk about an issue like that, but there’s guaranteed to be conflict if you don’t talk.

“I don’t think we have our team culture dead right yet, it’s a thing that lives and evolves. A player could come into the culture tomorrow and not use the right language or not be accepted, and then we won’t get the performance side right,” Coetzee said.

The Springbok team culture is so good at the moment that no-one would ever question the hunger or desire of the team but, as they now head straight into a gruelling Rugby Championship starting with Saturday’s Test against Argentina at the Nelson Mandela Bay Stadium, the management will be asking in private whether certain players will be needing a break over the next couple of matches.

Three ferocious clashes with the British and Irish Lions would have not only taken a massive physical toll on the players, but mentally as well, the players have been through an emotional rollercoaster. The outpouring of emotion after the gripping series-clincher last weekend in Cape Town was a graphic description of how much it meant to the squad to win.

It would be entirely understandable for that incredible high to be followed by something of a downer, perhaps just a flatter week in terms of intensity. But Argentina are no longer the sort of side one can afford to slacken off against and the Pumas will be fancying their chances of upsetting the world champions on their home turf, just as they did in Durban in 2015.

But Springboks forwards coach Deon Davids said on Monday that dealing with any potential mental or physical fatigue has been part of their plan from the beginning of the season.

“Obviously we celebrated our achievement on Saturday night, but because of the professionalism of the squad and the preparation we have done before, the focus was quickly shifted on to the next task. It was important as coaches that we brought that reality as soon as possible, and we have done that. We had earlier given the players an idea of our planning going into this week.

“So we trained full-out today, it will be a normal Test week. The players understand the importance of the Rugby Championship, we are the defending champions and we obviously want to be successful. We have a bigger squad because we’ve just come from a very tough series and there are a couple of niggles and injuries. We want to assess our depth in the Test matches going forward,” Davids said.

The interesting conundrum is how many of the players who started all three Tests against the Lions will the Springboks dare to rest against an Argentina team that beat the All Blacks once and drew twice with Australia last year, playing all their matches away from home.

There are some players waiting in the wings who can obviously step in and do the job though against the Pumas.

Willie le Roux, as solid as ever at the back, could take a break to give Aphelele Fassi another chance to shine, while Jesse Kriel could get a start and break up the brilliant midfield combination of Lukhanyo Am and Damian de Allende. Elton Jantjies might get a well-deserved run at flyhalf.

It is the forwards, as ever, who have shouldered the greatest burden and players like Franco Mostert, Siya Kolisi and Eben Etzebeth made immense contributions. No-one could begrudge them a break and it will be exciting to see Duane Vermeulen make his return. Kwagga Smith and Marco van Staden have largely played off the bench and Lood de Jager is probably still building to peak match fitness.

Ox Nche is set to make his return from injury after his impressive first Test against the Lions, and between himself and the superb Trevor Nyakane, who one fancies still has a bit left in his tank, they can cover loosehed prop more than adequately, allowing Steven Kitshoff a break. Frans Malherbe, who battled hard through all three Tests, could perhaps do with a week off as well.

At hooker, Malcolm Marx said on Monday that he is eager to keep going.

“There are a few sore bodies and mentally it has been a bit draining, but we did not play together for over a year and I know I am still hungry to keep going, regardless of the body being sore or how mentally tired I am,” Marx said.